Muncie Power Product Guide

The goal for this project was to have a single literature piece that outside sales representatives could take to current and prospective clients that would show every product that Muncie Power offered. Each page includes a range of specs and a paragraph of information to help customers identify if a certain product would fit their needs. I shot each product image in-house, edited and cleaned up each photo, worked with the engineering team to gather product information, and designed the overall layout of the brochure. The cover is soft-touch matte with the diagonal lines being a high-gloss, UV coated finish. I was awarded a Gold Addy from the East Central Indiana chapter of the American Advertising Federation in 2013 for my work on this project.